What It Takes to Control the Customer Interaction

    Many originators believe that sales success is driven by their lender’s products and technology. A lender’s ability to compete in a commodity market, such as mortgages, requires these basic elements to be in place. But, what really determines an originator’s success comes down to an individual’s sales skills and capabilities.

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Wealth Management Startup Finary Raises $2.7M in Funding

Finary, a Paris-based startup that lets users aggregate their savings, investments, mortgage, real estate assets and cryptocurrencies, has raised $2.7 million (€2.2 million) to fuel its expansion. So reports TechCrunch. Read more...

Former Live Well CEO Changes Lawyers, Gets Sentencing Break

Sentencing for Michael Hild, after his conviction in a massive scam that led to the collapse of his mortgage firm Live Well, has been delayed due to him recently switching lawyers. So reports Richmond (Va.) BizSense. Read more...

Two Arrested for Fraudulent $1.8B Property Deal

Federal authorities announced the arrest of two New York men for their roles in allegedly falsifying loan documents as part of a $1.8 billion multifamily housing purchase. Read more...

Bank of America’s Mortgage Fees Spark Racketeering Class Action

A proposed class action lawsuit accuses Bank of America of running a racketeering scam by jacking up mortgage fees with unnecessary property inspections. So reports Law360. Read more...

12 Indicted in $15M Mortgage Fraud and 'Green' Loan Scam

The California Attorney General’s Office has unveiled indictments against 12 people for their roles in an alleged mortgage fraud and “green” loan scheme. So reports the Los Angeles Daily News. Read more...

Mortgage Startup Better.com Goes Public Via $7.7B SPAC Deal

Startup mortgage lender Better.com has revealed that it is going public through a merger with the special purpose acquisition corporation Aurora Acquisition Corp. So reports TechCrunch. Read more...

Ask The Expert: Should I Be Freaked Out About Investor and Second Homes Changes?

And Originator from South Carolina writes: "The new conforming changes regarding investor and second homes have me freaked out. I am in a resort area and am a broker. All of my lenders have changed prices significantly. Why are they singling out this type of financing and punishing us? Do you expect these changes to… Read more...

Ask The Expert: How Do I Compete with Big Banks for Real Estate Agent Attention

Jacob from Austin writes: "Several of my real estate agents have started to get leads from larger banks and credit unions. While they don’t like the service they receive from these organizations, they are obligated to use them for these leads and are referring other customers back as well. How do I compete with this… Read more...

It's Time to Stop Selling and Become a Trusted Advisor

Every salesperson knows that transactional selling is no longer relevant in today’s marketplace. With unlimited access to information online, prospects and customers conduct research on their own and don’t need someone to explain product features and benefits. Read more...

How Different is Your Sales Pitch from Other Originators?

Every originator knows that selling is not easy. Competition is intense with thousands of originators basically offering the same products. This is the mortgage landscape in 2021—a commodity business. Read more...

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