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Buyers Gaining Power in West Coast Housing Markets

Limited inventory and rapid price appreciation have kept sellers firmly in the driver's seat for several years as the United States recovered from the housing market collapse--but that appears to be changing. In 20 of the 35 largest metros, market conditions favor buyers more than they did a year ago, according to the Zillow Buyer-Seller… Read more...

Bill Bodnar with the Mortgage Market Guide Recap: March 8

https://youtu.be/jIBKEmo8o58 Hi, Bill Bodnar here with the Mortgage Market Guide recap. So, mortgage backed securities and the financial markets are reacting to the jobs report that came out today. The headline number was a bit of a stinker, only 20,000 jobs created. That was well below expectations of 175,000 jobs. But when you took a… Read more...

Millennials’ Appetites for Refinances Grow, as Rates Decline

Millennials took advantage of slightly lower interest rates in January to refinance their mortgages. Refinances by Millennial borrowers accounted for 13 percent of all closed loans, the highest percentage since February 2018, according to the “Ellie Mae Millennial Tracker.” Also, refinances climbed to 35 percent of closed loans in January, up from 29 percent in… Read more...

Home Affordability Improves

Home prices are still up year-over-year in all 50 states and the nation's 100 largest markets, slowing is noticeable nationwide, and combined with recent interest rate reductions, is helping to improve the overall affordability outlook, according to the “Mortgage Monitor Report” from Black Knight Inc. "At the end of December, home prices at the national… Read more...

Angel Oak’s Hutchens: Stellar Performance of Non-QM Loans Attracts Originators

Angel Oak Mortgage Solutions has offered non-qualified mortgage loans to brokers and correspondents since 2013. Its strategy is to offer loan programs to borrowers who can’t meet the agencies’ financing guidelines—but who are worthy borrowers, based on Angel Oak’s manual underwriting and risk analysis. The company works with third-party originators in 40 states and is… Read more...

Residential Home to Deploy Marketing Operating System

Residential Home Funding Corp., a correspondent mortgage banker based out of New Jersey, will deploy the Total Expert Marketing Operating System, with the objective of enabling loan officers to personalize the customer experience. Residential Home producers will have access to a suite of fully customizable content and campaigns to increase engagement and deepen relationships with… Read more...

Having Confidence Helps Build Trust and Drives Originations

By Dave Hershman In any sales seminar you will be taught important sales skills such as how to overcome objections and close a deal. The problem with this training is that you will not likely learn the real objection from the customer. The customer may be telling you your price is too high, but consumer… Read more...

A Legacy of Bad Decisions and Mortgage Banking

By Pat Sherlock Last week, Macy's and J.C. Penney announced plans to turn around poor performance for their respective businesses. This is not a new issue for either firm. Both former retail giants have been in a downward spiral for many years. Executive management changes and different strategic directions - from everyday low prices to… Read more...

Do You Suffer from Productionitis?

By Brian Sacks Many years ago, when I was just starting out in the mortgage business, I had a dream of becoming a top producer. With no special relationships or advantages, I did what any normal person would do. [caption id="attachment_7900" align="alignleft" width="332"] Brian Sacks[/caption] I looked around at what everyone else was doing and… Read more...

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