Explore the latest trends in mortgage origination, focusing on digital transformation, personalized lending, and innovative strategies in a changing real estate market.
Estimated reading time: 0 minutes, 21 seconds
Mortgage lenders need to update their sales and marketing strategies to meet the current market conditions. So reports The M Report.
The slowdown in origination volume shines a light on a need to try “innovative” approaches such as self-generated content, according to the magazine.
Podcasts, blogs and video production, to name a few examples, may be the new web banners and marketing postcards.
