Explore the evolving landscape of mortgage origination, influenced by shifting interest rates, housing market dynamics, and regulatory changes. Discover strategies for lenders to adapt and thrive in this dynamic environment.
Estimated reading time: 0 minutes, 21 seconds
Mortgage lenders need to update their sales and marketing strategies to meet the current market conditions. So reports The M Report.
The slowdown in origination volume shines a light on a need to try “innovative” approaches such as self-generated content, according to the magazine.
Podcasts, blogs and video production, to name a few examples, may be the new web banners and marketing postcards.
