Chris Frankie

Chris Frankie

Ask The Expert: More Thoughts On When Referrals Don’t Materialize

Tuesday, 16 February 2021
Ask The Expert: More Thoughts On When Referrals Don’t Materialize

In a previous column, I answered a question posed by Rachel from Missouri. I have some additional thoughts.

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The Golden Rule Doesn't Apply in Marketing Anymore!

Thursday, 18 February 2021
The Golden Rule Doesn't Apply in Marketing Anymore!

For years, the Golden Rule has been applied to the realm of marketing and selling. Treating people like you would like to be treated seems not only morally right but a good practice in the business world.

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First American Unveils Mortgage Fraud Scoring Tool

Friday, 12 February 2021
First American Unveils Mortgage Fraud Scoring Tool

First American’s data and analytics division has rolled out a mortgage tool it calls AppIntelligence Score, or AI Score.

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