With an industry average of 43 days to “clear to close,” Rocket Pro TPO seems to be setting a new competitive standard. In January the company announced its Crews program, giving each Rocket Pro TPO broker partner direct access to a small, dedicated team of mortgage experts who know the broker, know their business and can help get loans closed fast and with certainty.
“Crews has had a major impact on helping speed communication and drive efficiency,” said Kevin Randolph, SVP of Operations. “We have fewer people touching the loan and partners have access to decision makers in the same time zone.”
Randolph adds that Rocket has “also been able to leverage state of the art technology to speed our processes. Our partner portal simplifies the process up front by detailing what is needed to close. Our Rocket Connect portal connects partners to the right people, right away. If you have a submission that you need help with you can get it within two hours. These investments have helped to speed our process and enable us to come out with a program like the Fast 15 Guarantee.”
It stands to reason that the Fast 15 Guarantee could translate into more loans and happier customers. In a buyer’s market like we now have, being able to close quickly is the next best thing to a cash offer. A quick close could be the thing that sets an offer apart. A quick close also reduces the risk of a change in employment, new debt appearing or something happening with the rate lock.
“Our focus on improving our processes doesn’t stop after this program is over. We will continue to focus on driving efficiencies,” Randolph said. “While a great process can help our partners grow their business, we recognize there is more that we can do. We will continue to offer other resources such as our Pro Performance Training.
“As mortgage conditions change, we are leveraging our 35 years of experience to help our partners adjust,” he adds. “There is nothing we would like better than to have all our partners out to our Detroit campus, at one time or another, to participate in our training events and to see first-hand how we do things.”
