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United Wholesale CEO Says Ultimatum Against Rocket Worked

United Wholesale Mortgage CEO Mat Ishbia has chalked up, as a big win, his contentious tactic that required mortgage brokers to choose between his company and Rocket Companies. So reports the Detroit Free Press.

United Wholesale Mortgage“I couldn’t have imagined it going so well,” Ishbia said of the ultimatum, which took effect in March.

The comments came in an earnings call with analysts, as United Wholesale posted a first-quarter profit of $860 million, versus $20.3 million a year earlier and $1.37 million in fourth-quarter 2020.

Read the full article from Detroit Free Press.

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