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Rocket Mortgage Expands Into Canada with Edison Rebrand

Windsor, Ontario-based digital mortgage broker Edison Financial has announced that it is changing its name to Rocket Mortgage Canada, bringing the biggest U.S. mortgage company’s brand to the Great White North. So reports Toronto’s Storeys.

Rocket LoansEdison Financial cast the change as in keeping with the company’s goal to use technology to streamline the home loan process north of the border much as Rocket has in the United States.

“Today’s announcement is the first step in bringing Canadians a vastly-improved mortgage process through technology, innovation, and client service," Hash Aboulhosn, president of Rocket Mortgage in Canada, said in a press release.

Read the full article from Toronto’s Storeys.

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