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Rocket Mortgage Expands College Sports Blitz, Recruits TV Analyst

Rocket Mortgage has announced that it is stepping up its branding campaign involving college athletic programs, and the nation’s largest mortgage lender has also debuted a new commercial starring TV commentator Kirk Herbstreit. So report the Winston-Salem (N.C.) Journal and AdAge.

Rocket Loans 150x150Rocket’s multi-year partnerships with 25 universities will include signage at stadiums and arenas as well as on college campuses.

In the football-themed commercial, former Ohio State player Herbstreit helps a homeowner “visualize all the possibilities.” 

Read the full article from the Winston-Salem (N.C.) Journal.

Read the full article from AdAge.

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